Yesterday’s announcement of a national campaign to increase understanding and awareness of Alzheimer’s could have been very good news. There will be £2.4m of government money given to the Alzheimer’s Society (AS), initially to train 6,000 Dementia Friend volunteers. It is hoped that they, in turn, will go back to their communities and create 1 million people in the population with greater awareness – “dementia friends”.
Alas, this is going to be a case of a wonderful opportunity missed. The core problem with Alzheimer’s and most dementia cases is that the person is no longer storing short-term memories. By the time they receive medical care, the vast majority are already in the mid or even late stage of the illness. Frequently they cannot recall what happened from more than 30 seconds ago. However, there is very solid evidence from brain imaging studies that their long-term memory is nearly always fully, or largely, intact.